Emirati Marketing Leader — Utilities & Digital Strategy

Black Pearl Consult; Ajman; On-site; AED 60,000 - 120,000; Full time

Job summary

A consulting firm in the UAE seeks a Marketing Manager (Emirati National) to lead strategic marketing initiatives that enhance brand visibility and customer engagement within the utilities sector. The ideal candidate will develop and execute integrated marketing campaigns, oversee brand management, and lead digital initiatives. Requirements include a bachelor's degree, 8 years of marketing experience, and strong communication skills in English. This role involves budget management and team leadership in a fast-paced environment.

Qualifications

• Must be an Emirati National with a valid Family Book.
• Minimum 8 years of marketing experience, including 3 years in a managerial role.
• Experience in utilities or regulated industries is advantageous.

Responsibilities

• Develop the annual marketing strategy aligned with organizational goals.
• Oversee brand identity and ensure consistent application.
• Lead digital marketing initiatives including SEO and content development.
• Manage communication with media and support public awareness programs.
• Track campaign performance and prepare analytical reports.
• Manage the marketing budget and lead a team of marketing professionals.

Skills

Digital marketing expertise

Leadership capability

Strong communication skills

Data analysis

Collaboration

Education

Bachelor's degree in Marketing or related field

Master's degree in Marketing or related field

Tools

Digital marketing tools

Analytics platforms

Job description

A consulting firm in the UAE seeks a Marketing Manager (Emirati National) to lead strategic marketing initiatives that enhance brand visibility and customer engagement within the utilities sector. The ideal candidate will develop and execute integrated marketing campaigns, oversee brand management, and lead digital initiatives. Requirements include a bachelor's degree, 8 years of marketing experience, and strong communication skills in English. This role involves budget management and team leadership in a fast-paced environment.