Digital Marketing Lead

INOI; United Arab Emirates; On-site; AED 40,000 - 80,000; Full time

Job summary

A fast-growing company in the mobile devices and FinTech sector is seeking a Digital Marketing and E-commerce Specialist. This role involves managing website content, driving SEO and advertising, and analyzing web performance. The ideal candidate will have experience in digital marketing, e-commerce management, and web analytics. Join a dynamic team dedicated to delivering innovative solutions and enjoy competitive salary and career growth opportunities in a vibrant environment near Dubai's Deira City Centre.

Benefits

Competitive Salary

Career Growth Opportunities

Qualifications

• 3+ years of experience in digital marketing and e-commerce.
• Proficiency in Google Analytics and SEO tools.
• Basic Figma and Adobe Design skills.

Responsibilities

• Maintain and optimize website content for SEO and performance.
• Analyze traffic and behavior across global and regional sites.
• Update product pages and manage reviews.

Skills

Digital Marketing

SEO

Web Analytics

E-commerce Management

Project Management

Communication Skills

Problem-Solving Skills

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Business

Tools

Google Analytics

SEO Tools

Google Ads

Figma

Adobe Design Package

WordPress

Job description

About the Company:

INOI is a fast-growing company in the mobile devices and financial technology (FinTech) sector, focusing on markets in Asia, Africa, and Latin America. Our mission is to deliver innovative solutions that combine cutting-edge technology with user-friendly experiences.

Job Summary: We are looking for a Digital Marketing and E-commerce Specialist to manage website content, drive SEO and advertising, analyze web performance, and support e-commerce campaigns. The ideal candidate has experience in digital marketing, web analytics, and e-commerce management.

Key Responsibilities:

1. Content Updates & SEO:

• Maintain and optimize website content for SEO and performance.
• Re-size visuals
• Copyright text
• Prepare animated banners
• Check the regional content update and provide assistance to subsidiaries
• Manage paid advertising campaigns and track performance metrics

2. Web Analytics:

• Analyse traffic and behaviour across global and regional sites.
• Consolidate data and generate performance reports.
• Analyse competitors web activities

3. E-commerce Management:

• Update product pages, manage reviews, and execute promotional campaigns.
• Ensure content accuracy and optimize conversions.
• Provide customer feedback.
• Analyse competitors E-com activations.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field.
• 3+ years of experience in digital marketing and e-commerce.
• Proficiency in Google Analytics, SEO tools, and Google Ads.
• Basic Figma / Web design skills.
• Basic knowledge of Adobe Design package
• Experience with WordPress is an advantage.
• Strong project management and analytical skills.

Key Competencies:

• Detail-oriented, creative, and results-driven.
• Strong communication and problem-solving skills.

What We Offer:

• Competitive salary and benefits.
• Career growth opportunities.

Office Address:

Our office is near Deira City Centre Metro Station, Dubai, UAE

INOI is an equal opportunity employer.

We celebrate diversity and are committed to creating an inclusive environment for all employees.