E-Visual Merchandiser VIE
Mission
The ME e-Visual Merchandiser will ensure the excellence, consistency, & commercial impact of Dior.com in the Middle East.
The core focus of the role is the execution & maintenance of all e-Visual Merchandiser (eVM) activities—from collection launches to daily site updates—ensuring that product presentation, navigation, content, & category structures meet Maison standards & local business needs.
A secondary scope includes operational performance follow-up, supporting KPI measurement in Power BI & contributing to media performance tracking via GA4. Additional responsibilities may evolve as the business scales.
Job responsibilities
Primary Scope — e-Visual Merchandiser Execution (≈65%)
- Deliver daily, weekly & launch-related website updates across PLPs, homepages, category ling pages & cross-navigation elements.
- Ensure perfect execution of collection launches in alignment with central e- Merchandiser : – category set-up, – product sequencing & hierarchy.
- Maintain high visual Merchandiser stands optimise product presentation (copy, attributes, visuals) based on br& requirements & on-site behaviours (content square monitoring).
- Monitor & update push lists , visibility rules, cross-sell modules & curated edits.
- Ensure end-to-end launch readiness for new waves.
- Partner closely with Supply Chain to ensure healthy visibility of long-tail stock through blacklist / safety stock rules & targeted visibility activations.
- Support local adaptation of central guidelines (e.g., new PLP frameworks, new backshot families, curated l&ing pages).
Secondary Scope — Operational Performance & Analytics (≈35%)
- Contribute to KPI measurement through Power BI by extracting datasets, verifying data integrity & supporting the monthly dashboard update process.
- Assist in tracking media-to-commerce performance across channels using GA4:
- product selection for newsletters & performance campaigns,
- reviewing best-selling products, CTR / CR, & Merchandiser impact on traffic quality.
- Participate in periodic reporting on sales, delivery rates, return rates, & category performance.
- Support ad hoc analysis for buying campaigns & assortment preparation.
- Conduct periodic competition benchmarking on e- Merchandising & e-VM trends.
Profile
- Motivated & proactive, with 2+ years of experience in digital activities.
- Strong operational mindset with ability to execute website updates with speed & accuracy.
- Solid analytical foundation; comfortable with data & performance indicators.
- Advanced comm& of Excel & PowerPoint .
- Excellent English communication skills (Arabic is a plus).
- Highly organized, detail-oriented, & comfortable managing multiple timelines.
- Knowledge of e-commerce KPIs, GA4, & digital analytics tools is a strong advantage.