Digital Marketing Officer

Paris Paradis Dubai; Dubai; On-site; AED 50,000 - 70,000; Full time

Job summary

A vibrant cabaret venue in Dubai is seeking a Digital Marketing Officer. This role involves boosting online visibility, enhancing SEO strategies, managing social media, and supporting operations to ensure a successful digital presence. The ideal candidate has 3-5 years' experience in digital marketing, specifically within a hospitality or luxury brand context, and is fluent in English. A team player with analytical skills is essential for monitoring and optimizing campaigns. Competitive salary based on profile.

Qualifications

• 3–5 years of experience in digital marketing.
• Experience in hospitality or luxury brands is a plus.
• International experience preferred.

Responsibilities

• Increase online visibility and improve SEO strategies.
• Coordinate F&B communication materials with marketing highlights.
• Monitor digital performance KPIs and optimize campaigns.

Skills

Digital marketing strategy

SEO optimization

Social media management

Content creation

CRM strategy

Analytical skills

Fluency in English

Tools

Google Analytics

Meta Business Suite

Job description

THE COMPANY:

Paris Paradis is the newest venue in Dubai created by the iconic Paradis Latin, the oldest French cabaret. Building on decades of expertise in staging spectacular shows, Paris Paradis brings a fresh, contemporary interpretation of the Parisian cabaret experience.

The venue combines a full restaurant offering with a high-energy cabaret show featuring dozens of performers (dancers, singers, acrobats) delivering a vibrant, immersive and unforgettable evening. To strengthen our teams, we are currently looking for a Digital Marketing Officer (M/F).

Paris Paradis is part of Butler Industries’ Lifestyle division — the group’s “art de vivre” division encompassing all hospitality, entertainment, and experiential concepts. This division includes Moma Group, a market-leading hospitality actor in France, which manages several brands and is already established in Dubai with Casa Amor, with multiple additional projects currently under development.

MISSIONS:

1. Increase the online visibility of Paris Paradis • Improve and deepen the SEO strategy of the websites to maximize the online presence.

• Maximise the visibility of Meta & Google Ads campaigns and track online bookings.
• Boost the social media presence of the venue (Instagram, TikTok, LinkedIn, Pinterest)
• Support the production of attractive and viral content: short videos, professional photos, engaging stories.

2. Build loyalty among existing customers

• Accelerate the CRM strategy by working on database segmentation and sending personalized newsletters, setting up automated emails and targeted SMS campaigns.
• Encourage the collection of positive reviews on Google & TripAdvisor.

3. Support operations

• Coordinate in‑house F&B communication materials (menu updates, print or digital leaflets).
• Lead key marketing highlights – special offers and event campaigns (New Year’s menus, openings, summer season, etc.) in coordination with the General Manager, Chefs.

4. Analyze et optimize

• Monitor digital performance KPIs: customer acquisition cost, social media engagement, number of online bookings generated.
• Use Google Analytics, Meta Business Suite and our CRM to adjust and optimize campaigns.
• Produce regular performance reports.

PROFILE:

• 3–5 years of successful experience in a digital communication agency or on the client side, ideally within a lifestyle, hospitality, restaurant or luxury brand group.
• International background is a strong plus: the ideal candidate has already worked in US and/or EMEA markets.
• Strong interest in the hospitality world.
• Team player with a data‑driven mindset.
• Fluent in English.

Reporting line: To be defined

Location: Paris Paradis, Taj Hotel, Business Bay Dubai

Start date: To be defined

Contract type: Full-time

Salary: Depending on profile

Interested ? Please send your CV to: [e-mail]