Digital Marketing Manager

Talent2; Abu Dhabi; On-site; AED 220,345 - 293,793; Full time

Job summary

A leading property developer in Abu Dhabi is seeking a Digital Marketing Manager to enhance foot traffic and sales. Candidates should possess a bachelor's degree and at least 10 years of marketing experience, including digital marketing within the UAE. The position entails managing staff, driving technology innovation, and tracking trends in a luxury development setting. Excellent bilingual communication skills in Arabic and English are essential.

Qualifications

• 10 years of marketing experience, with at least 5 years local market experience from the UAE.
• Experience in digital marketing and CRM.
• 3 years of management experience, including strategic plan development.

Responsibilities

• Manage junior support staff and account for increased foot traffic and sales.
• Drive technology innovation into various channels for guest experience.
• Track emerging trends and manage digital projects and vendors.

Skills

Digital marketing

CRM

Public relations

Communication skills in Arabic and English

Leadership

Education

Bachelor's Degree in Marketing, Business, Communications, or equivalent

Job description

Overview

Abu Dhabi continues to develop the capital organically with ongoing expansion plans of the city and its offering. Foreign direct investment, tourism, fashion and key government initiatives are increasing demand for dynamic and pioneering mixed‑use and infrastructure development. A high profile property developer in Abu Dhabi is expanding their business to deliver superior products for the wider community and overseas traveller. Internationally experienced and locally expert, this leading organisation is seeking equally talented leaders to be part of unique and exciting developments now and in the future.

Responsibilities

Reporting to the Marketing Director, the Digital Marketing Manager (DMM) will manage two (2) junior support staff. The DMM will be accountable for increasing the foot fall traffic, sales per square foot, and awareness of this luxury development, its tenants and attractions. This position will drive technology innovation into various channels to improve the guest experience, whilst tracking emerging trends along with managing digital projects and vendors to fully engage retail and entertainment, and embracing omni‑channel platforms.

Qualifications

• Bachelor’s Degree in Marketing, Business, Communications, or equivalent education.
• Minimum 10 years of marketing experience with at least 5 years local market experience from the UAE, including 5 years of experience in digital marketing, CRM, or other related field.
• Previous management experience for at least 3 years, including strategic plan development, management of internal staff, and external vendors or agencies.
• Proven experience working with multiple retail and lifestyle brands in the public relations and social media marketing space.
• Local expert of the fashion world with an extensive network.
• Transformational, dynamic and passionate leader with an entrepreneurial approach.
• Resilient, innovative and driven marketeer who delivers demanding results.
• Excellent and fluent communication skills in both Arabic and English (verbal and written) with translation skills a plus.

About The Company

Talent2 is the first human resources (HR) company in the Asia‑Pacific region to offer a complete range of outsourcing services, including executive search and recruitment, Human Resources Information System (HRIS), payroll, consulting and learning. Talent2 is about talent management for the future. Our aim is to help companies with their staffing needs and assist them to achieve their resourcing goals. We provide a full range of integrated services that cover the talent lifecycle. From planning and selection, hiring and onboarding, to payroll and learning, we help our clients source the best employees for the job, manage them and get the best out of them.