Digital Marketing & Brand Strategist

Elliot Scott Group; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A global recruitment agency in Dubai is looking for a Digital Marketing Specialist/Manager to enhance lead generation through impactful social media marketing and content creation. Ideal candidates will have over 5 years of experience in digital marketing, preferably within the construction or real estate sectors, and skills in managing multiple social platforms. The role offers a competitive monthly salary ranging from AED 5,000 to 10,000. This is a full-time position requiring proactive digital strategy execution and effective content management.

Qualifications

• 5+ years’ experience in Digital Marketing.
• Industry experience in construction, interior design, architecture, or real estate preferred.
• Proven experience generating qualified leads through paid advertising.

Responsibilities

• Plan and execute digital marketing strategies for lead generation.
• Manage social media accounts and create high-quality content.
• Generate leads for landscape projects and swimming pool construction.

Skills

Digital Marketing

Social Media Marketing

Lead Generation

Facebook Ads / Meta Ads

Google Ads

Content Creation

Photo Editing

Video Editing

SEO

Website Management

Branding

Creative Design

Job description

Dubai, United Arab Emirates | Posted on 13/01/2026

Elliot Scott Group is an international recruitment and workforce solutions provider headquartered in the United Kingdom and a regional office in Dubai, UAE. Since 2010, we have been connecting businesses with exceptional talent across the UK and global markets, with a reputation built on integrity, speed, and sector expertise.

We offer a full spectrum of recruitment services and managed workforce solutions.

By integrating cutting‑edge recruitment technology with decades of human capital experience, we ensure our clients receive scalable support tailored to their business needs whether locally or internationally.

Driven by relationships, results, and reliability, Elliot Scott Group continues to grow as a trusted partner for both employers and job seekers worldwide.

Job Description

Digital Marketing Specialist / Digital Marketing Manager

Location: UAE

Salary: AED 5,000 – 10,000 per month

Job Type: Full-time

Job Description

We are hiring an experienced Digital Marketing Specialist / Digital Marketing Manager with strong expertise in social media marketing, lead generation, paid advertising, and content creation.

This role suits candidates with experience in construction, interior design, architecture, real estate, or fit-out companies who can create high-quality digital content and deliver qualified leads through Meta Ads and Google Ads.

Key Responsibilities

• Plan and execute digital marketing strategies for lead generation and brand awareness
• Manage social media accounts (Instagram, Facebook, LinkedIn, TikTok, Google Business Profile)
• Create content for:
  • Completed construction and interior projects
  • Before and after project visuals
  • Site progress and walkthrough videos
  • Client testimonials and case studies
• Manage and optimise paid advertising campaigns (Facebook Ads, Instagram Ads, Google Ads)
• Generate leads for:
  • Landscape projects
  • Swimming pool construction
  • Interior fit-out and design services
• Plan and attend on‑site photoshoots and video shoots
• Edit photos and videos for social media and ads
• Manage website content and landing pages
• Apply SEO best practices for local search visibility
• Track performance, leads, and cost per lead (CPL)

Requirements

Required Skills

• Digital Marketing
• Social Media Marketing
• Lead Generation
• Facebook Ads / Meta Ads
• Google Ads
• Content Creation
• Photo Editing & Video Editing
• SEO & Website Management
• Branding & Creative Design

Experience Required

• 5+ years’ experience in Digital Marketing
• Industry experience in construction, interior design, architecture, real estate, or fit‑out preferred
• Proven experience generating qualified leads through paid advertising
• Experience managing multiple social media platforms
• Hands‑on content creation experience (photo & video)