Digital Marketing Assistant Manager

Hyatt Group; Dubai; On-site; AED 80,000 - 120,000; Full time

Job summary

A global hospitality leader in Dubai is seeking a digital marketing specialist to implement the digital strategy for its properties. The ideal candidate will have a minimum of 2 years of marketing experience, a strong understanding of various digital channels, and the ability to manage campaigns effectively. This role offers excellent employee benefits, including meals, accommodations, and discounted stays at hotels worldwide.

Benefits

Complimentary meals

Company-provided transportation

Accommodation arranged by the company

Exclusive discounts at Hyatt outlets

Complimentary stays at Hyatt hotels worldwide

Qualifications

• Minimum of 2 years of experience in marketing, preferably within the hospitality industry.
• Strong understanding of digital marketing channels.
• Creativity and attention to detail.

Responsibilities

• Support the digital marketing team in driving direct booking growth.
• Create and manage campaigns across all channels.
• Monitor and respond to online guest feedback.
• Track and report performance metrics for optimization.

Skills

Digital marketing channels knowledge

SEO

PPC

Analytical skills

Communication skills

Job description

"Our leaders have always encouraged us to try new approaches and learn by experimentation. The biggest learning through this was that persistence and calculated risks, pay off."

This role plays a crucial part in executing the overall digital strategy, including digital media, e-commerce, and social media campaigns for Grand Hyatt Dubai. You will work closely with other departments such as Operations, Sales, Revenue, F&B, and Marketing to gather relevant data and support all business objectives.

Key Responsibilities

• Support the digital marketing team in driving direct booking growth and enhancing brand.com performance.
• Create and manage campaigns across all channels, including but not limited to SEO, pay-per-click (PPC), metasearch, display, social media, and email marketing.
• Update and maintain websites and microsites, ensuring all content is current, optimized for search engines, and provides an excellent user experience that drives conversion.
• Monitor and respond to online guest feedback, fostering a positive relationship through online reputation platforms.
• Track and report performance metrics, providing actionable insights and recommendations to optimize future campaigns.
• Collaborate with internal stakeholders to develop digital plans aligned with the hotel’s objectives.
• Work closely with external partners and agencies for comprehensive strategic recommendations and to ensure campaign KPIs are achieved across all channels.
• Stay up to date with the latest digital trends and best practices to continuously improve marketing efforts.

Employee Benefits

Complimentary meals prepared by our culinary team

Company-provided transportation for your convenience

Accommodation arranged by the company

Exclusive discounts at Hyatt food & beverage outlets across Dubai

Complimentary stays at Hyatt hotels worldwide — explore the world with us!

Qualifications

• Minimum of 2 years of experience in marketing, preferably within the hospitality industry.
• Strong understanding of digital marketing channels, including SEO, PPC, metasearch, display, social media, and email marketing.
• Creativity, attention to detail, and a proactive, initiative-driven approach.
• Excellent communication, project management, and analytical skills.
• Ability to work in a fast-paced environment and manage multiple priorities simultaneously.