CRM Growth & Retention Specialist

Arab Bank; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading financial institution is seeking a CRM Manager to oversee campaigns that enhance customer retention and engagement. The role requires developing strategic CRM initiatives, analyzing performance metrics, and collaborating closely with branch managers. Candidates should possess a Bachelor's in Business/Marketing and have 2–3 years of relevant experience in CRM within the financial sector. Strong communication skills and a passion for customer experience are essential for success in this fast-paced industry.

Qualifications

• 2–3 years in CRM, Campaign Management, or Retail Banking Marketing.
• Strong analytical skills and attention to detail is required.

Responsibilities

• Develop and monitor CRM campaigns targeting customer retention.
• Analyze campaign data to track ROI and improve future strategies.
• Work with branch managers to ensure effective customer engagement.

Skills

Strategic and analytical mindset

Coordination and communication skills

Ability to translate insights into actionable campaigns

Excellent presentation skills

Passion for customer experience

Adaptability in a digital landscape

Understanding of UAE customer segments

Education

Bachelor’s degree in Business/Marketing

Job description

A leading financial institution is seeking a CRM Manager to oversee campaigns that enhance customer retention and engagement. The role requires developing strategic CRM initiatives, analyzing performance metrics, and collaborating closely with branch managers. Candidates should possess a Bachelor's in Business/Marketing and have 2–3 years of relevant experience in CRM within the financial sector. Strong communication skills and a passion for customer experience are essential for success in this fast-paced industry.