Content Creator

The Closet; Dubai; On-site; AED 60,000 - 96,000; Full time

Job summary

The Closet is seeking a creative Content Creator in Dubai to craft engaging social media content across Instagram, TikTok, Reels, and Stories. You will drive the content calendar, collaborate with the marketing team, and turn ideas into visually compelling posts using CapCut.

Fluency in Arabic and English is required, with a strong sense for fashion and Gen-Z aesthetics. You will work in a fast-paced environment, contributing to brand relevance and cultural resonance.

Qualifications

• Fluent Arabic and English required.
• CapCut video editing proficiency is a must.
• Strong eye for aesthetics and visual storytelling.
• Solid understanding of TikTok, Instagram, and Gen-Z content.
• Creative, proactive, and able to work in a fast-paced environment.
• Experience in fashion, lifestyle, luxury, beauty, retail or creative brands is a plus.

Responsibilities

• Generate fresh content ideas for IG, TikTok, Reels, Stories, and more.
• Help build content strategy and monthly calendar.
• Turn ideas into content from concept to final post.
• Design on-brand, modern social media visuals.
• Edit short-form videos and Reels using CapCut.
• Create hooks, captions, and storytelling concepts.
• Track trends and viral formats to stay relevant.
• Collaborate with marketing on campaigns and launches.
• Support content shoots and team brainstorms.

Skills

Creative thinking

Social media management

Video editing

CapCut

Storytelling

Content strategy

Trend awareness

Aesthetics

Independent worker

Tools

CapCut

Job description

We’re looking for a creative, energetic, social-media-obsessed Content Creator to join our team.

If you’re always saving Reels, spotting trends before everyone else, coming up with content ideas in your head, and know your way around CapCut, we want to hear from you.

What You’ll Do

• Come up with fresh content ideas for Instagram, TikTok, Reels, Stories and more.

• Help build the content strategy and monthly content calendar.

• Turn ideas into actual content — from concept to final post.

• Design social media content that looks fresh, modern and on-brand.

• Edit short-form videos and Reels using CapCut.

• Create engaging hooks, captions and storytelling concepts.

• Keep up with TikTok and Instagram trends, sounds, formats and viral moments.

• Think of creative ways to make the brand feel relevant, fun and culturally connected.

• Support and participate in content shoots.

• Work closely with the marketing team on campaigns, launches and creative ideas.

Desired Candidate Profile

You’ll Be a Great Fit If You…

• Speak and write Arabic fluently — this is a must.

• Are fluent in English.

• Are confident using CapCut for video editing.

• Have a strong eye for aesthetics, design and visual storytelling.

• Actually understand TikTok, Instagram and Gen-Z content — not just how to post on them.

• Are naturally creative and always have new ideas.

• Can work independently and take an idea from “what if we do this?” to a finished piece of content.

• Are proactive, energetic, curious and comfortable in a fast-moving environment.

• Bonus: You have experience in fashion, lifestyle, luxury, beauty, retail or creative brands.